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Certificate in Digital Marketing (MindEdge)

On-Demand

Description

This program is offered through our partner MindEdge.

*Special August + September Deal - MANP members save 20%*

MindEdge marketing courses will teach you the tips to run a successful marketing campaign. Designed for current marketing professionals and those wishing to pursue marketing, these carefully created courses will teach you the principles of marketing, and the technical elements of digital marketing including social media marketing, search engine optimization (SEO), marketing automation, and web analytics.

The content in the Digital Marketing Certificate aligns with the Online Marketing Certified Associate (OMCA) credential, which is offered by OMCP. Digital marketing helps organizations promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more. It's vital to develop a marketing strategy that keeps up with the technology. This Certificate in Digital Marketing covers the strategic issues, marketing methods and tactics, industry terminology, and best practices. Each of the nine courses in this suite offer examples, videos from industry-leading practitioners, interactive games, and review questions to ensure mastery of the material.

Courses Included in this Certificate
  • Content Marketing
  • Conversion Rate Optimization
  • Digital Marketing Strategy
  • Marketing Automation
  • Paid Search (PPC)
  • Search Engine Optimization
  • Social Media Marketing
  • Web Analytics
Key Features
  • Mobile-friendly
  • Audio-enabled
  • Badge and credit-awarding
  • Real-world case studies
  • Fully accessible
  • Games & Flashcards
  • Expert-supported
  • Video content
Helpful Information
Estimated time to complete: 30 hours

This course includes an “Ask the Expert” feature. You can use this feature to submit questions about course content. A subject matter expert will provide guidance or point you to additional resources for the topics you’re studying. Questions are answered as quickly as possible and usually within 24 hours.

Learners must achieve an average test score of at least 70% to meet the minimum successful completion requirement and qualify to receive IACET CEUs. Learners will have three attempts at all graded assessments.

About MindEdge
MindEdge is an innovative learning company specializing in higher education and professional development content and technology solutions. MindEdge was founded in 1998 by Harvard and MIT educators and continues to innovate in the rapidly changing landscape of online education. MindEdge offers a self-paced online Nonprofit Management Certificate program, in addition to several certificates and coursework on a range of other topics relevant to nonprofit professionals.

Pricing + How to Access
Questions?
Contact our Membership Manager at MemberSupport@NonprofitMaine.org or by calling (207) 871-1885.

Additional Info
Learn more about our partnership with MindEdge and their online certificates and courses.


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